Privacy Policy

Last updated: October 1, 2025

Hively Health, Inc. d/b/a “Hestia” (“Hestia,” “we,” “us,” or “our”) provides tools, information, and services to help families better understand and access elder-law support. This Privacy Policy explains how we collect, use, and share information when you use our website, tools, and services (collectively, the “Services”).

By using the Services, you agree to the collection and use of information in accordance with this Privacy Policy.

Important: Hestia is not a law firm and does not provide legal advice. Any attorney services accessed through our Services are provided by independent attorneys under a separate agreement between you and the attorney.

1. What This Privacy Policy Covers

This Privacy Policy covers how we treat information that identifies, relates to, or could reasonably be linked with a particular person (“Personal Data”) when you use our website and Services.

This Privacy Policy does not cover the practices of companies we do not own or control or people we do not manage, including independent attorneys and other professionals you may interact with through our Services.

2. Information We Collect

We may collect the following categories of Personal Data:

2.1 Information You Provide Directly

  • Profile and contact data – such as your name, email address, phone number, relationship to an aging loved one, and state of residence.

  • Intake and situation data – such as general information about your family’s situation, health and care context, long-term care or housing questions, financial situation at a high level, and goals for elder-law or estate planning support.

  • Attorney preferences – such as the types of support you’re looking for, your preferences around communication, budget, and scheduling.

  • Communications – messages or other content you send us through forms, AI chat, surveys, email, phone, or SMS.

Please do not share highly sensitive information (such as Social Security numbers, full account numbers, or passwords) through our intake forms or AI chat.

2.2 Information Collected Automatically

When you visit our website or use the Services, we may automatically collect:

  • Usage and device data – such as IP address, browser type, device identifiers, operating system, pages or screens viewed, links clicked, and the date and time of your visits.

  • Cookies and similar technologies – small data files placed on your device that help us recognize your browser, understand how you use the Services, and improve performance.

2.3 Payment Information (If/When Applicable)

If you make a payment through the Services, we may collect:

  • Billing data – such as billing name, billing address, and limited payment details.

We use a third-party payment processor to handle payments and do not store full payment card numbers. The processor’s use of your information is governed by its own terms and privacy policy.

3. Sources of Information

We may collect Personal Data about you from the following sources:

  • You directly – when you complete our intake, use our AI chat, sign up for emails, participate in a survey, or otherwise communicate with us.

  • Automatic collection – when you use the Services and we collect information through cookies and similar technologies.

  • Service providers – such as scheduling, form, analytics, or communication tools that you interact with through the Services.

  • Attorneys and other professionals – for example, limited feedback about whether your situation is a fit for their services, or status updates related to a consultation or matter, where appropriate and consistent with their professional obligations.

4. How We Use Your Information

We use the information we collect for the following purposes:

  • To provide and operate the Services

    • Guiding you through intake questions and educational content.

    • Helping you understand your options and potential next steps.

    • Suggesting potential attorney matches or other resources.

  • To connect you with attorneys or other professionals

    • Sharing relevant information you’ve provided so they can assess fit and prepare for a consultation, when you ask us to do so.

  • To communicate with you

    • Responding to your questions or requests.

    • Sending confirmations, reminders, follow-ups, or updates about your use of the Services.

    • Sending you educational content and information about our Services and related offerings.

  • To improve and develop the Services

    • Analyzing how people use the Services.

    • Testing features and improving our intake flow, AI tools, and educational materials.

    • Developing new offerings and support models for families.

  • For safety, security, and legal compliance

    • Detecting and preventing fraud, abuse, or misuse of the Services.

    • Protecting the rights, property, or safety of Hestia, our users, or others.

    • Complying with legal obligations and enforcing our terms.

We may also use aggregated or de-identified information (which does not reasonably identify you) for research, analytics, and business purposes.

We will not use your Personal Data for materially different, unrelated, or incompatible purposes without providing you notice or obtaining your consent where required by law.

5. How We Use AI and Automated Tools

Some parts of the Services may use artificial intelligence (“AI”) or automated tools, for example to:

  • Help organize or summarize information you share.

  • Suggest possible questions to ask an attorney.

  • Recommend educational content or next steps.

AI outputs are generated based on patterns and should be treated as informational only. They do not replace legal advice from a licensed attorney. We may review AI interactions to improve the quality, reliability, and safety of the Services.

6. How We Share Your Information

We do not sell your Personal Data.

We may share Personal Data in the following situations:

6.1 With Attorneys and Other Professionals (At Your Direction)

When you ask us to help you connect with an attorney or other professional, we may share relevant intake information (for example, your state, general situation, and goals) so they can determine whether they are a good fit and prepare for a consultation.

Any legal services are provided under a separate agreement between you and the attorney. Attorneys are independent from Hestia.

6.2 With Service Providers

We may share information with trusted third parties that help us operate and improve the Services, such as:

  • Website hosting and infrastructure providers

  • Form and survey tools

  • Scheduling tools

  • Communication providers (email, SMS, phone)

  • Analytics and performance tools

  • Payment processors (if/when applicable)

These service providers are authorized to use your information only as necessary to provide services to us.

6.3 For Payments (If Applicable)

If you make a payment through the Services, your payment information is processed by a third-party payment processor (for example, Stripe). We do not store full payment card numbers. The processing of your payment information is subject to the processor’s own terms and privacy policy.

6.4 For Legal, Safety, or Compliance Reasons

We may disclose information if we believe in good faith that it is reasonably necessary to:

  • Comply with a law, regulation, legal process, or government request.

  • Protect the rights, property, or safety of Hestia, our users, or others.

  • Detect, prevent, or address fraud, security, or technical issues.

6.5 In a Business Transfer

If we are involved in a merger, acquisition, financing, reorganization, or sale of all or part of our business, your information may be transferred as part of that transaction, subject to applicable legal requirements.

6.6 Aggregated or De-Identified Data

We may create aggregated or de-identified data from Personal Data and use or share that data for our lawful business purposes, provided it does not reasonably identify you.

7. Cookies and Similar Technologies

We and our service providers use cookies and similar technologies (such as pixels and local storage) to:

  • Operate and secure the Services.

  • Understand how users interact with the Services.

  • Remember your preferences and improve your experience.

You can usually control cookies through your browser settings. If you disable cookies, some features of the Services may not function properly.

Your browser may offer a “Do Not Track” (“DNT”) setting. Our Services do not currently respond to DNT signals. If we use session replay or similar tools in the future (to understand how our site is used and troubleshoot issues), we will do so only to support, improve, and secure the Services.

8. Data Retention

We retain Personal Data only for as long as reasonably necessary to:

  • Provide the Services to you.

  • Comply with our legal obligations.

  • Resolve disputes and enforce our agreements.

  • Support our legitimate business purposes.

We may retain de-identified or aggregated information for longer periods.

9. Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

Please be cautious about the information you choose to share and avoid submitting more sensitive details than necessary.

10. Children’s Privacy

Our Services are not directed to children under 13, and we do not knowingly collect Personal Data from children under 13. If we learn that we have collected Personal Data from a child under 13, we will take steps to delete it. If you believe a child under 13 has provided us with Personal Data, please contact us at team@hellohestia.co.

11. Your Choices and Rights

Depending on where you live, you may have certain rights regarding your Personal Data, such as the right to:

  • Access – request a copy of the Personal Data we have about you.

  • Correction – request that we correct inaccurate or incomplete information.

  • Deletion – request that we delete certain information, subject to legal obligations.

  • Information – request more details about how we collect, use, and share Personal Data.

To exercise any of these rights, please contact us at team@hellohestia.co. We may ask you to verify your identity before responding.

Marketing communications:
 You can opt out of marketing emails from us by following the unsubscribe link in those emails. We may still send you non-marketing communications related to your use of the Services (for example, about a consultation you’ve requested).

12. State Law Privacy Rights

California Resident Rights

Under California Civil Code Sections 1798.83–1798.84 and the California Consumer Privacy Act (as amended by the CPRA) (collectively, the “CCPA”), California residents have specific rights regarding their Personal Data. These rights may include:

  1. Right to know what Personal Data we collect about you, the categories of sources, the purposes for which we use it, and how we share it.
    Right to access the specific pieces of Personal Data we have collected about you.

  2. Right to delete certain Personal Data, subject to legal exceptions.

  3. Right to correct inaccurate Personal Data.

  4. Right to opt out of certain “sales” or “sharing” of Personal Data, where applicable.

  5. Right to non-discrimination for exercising your CCPA rights.

To exercise any of these rights or to request more information, California residents may contact us at team@hellohestia.co. We will respond to verifiable consumer requests within the time period required by applicable law (generally 45 days, with the possibility of an extension where permitted).

Nevada Resident Rights

We do not currently sell your Personal Data as “sale” is defined under Nevada law (Nevada Revised Statutes Chapter 603A). If you are a Nevada resident and have questions about how we handle your Personal Data, you may contact us at team@hellohestia.co.

13. Links to Other Websites

Our Services may contain links to third-party websites or services that we do not control. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date at the top. If we make material changes, we may also provide additional notice (such as by email or a notice on our website), as required by law.

Your continued use of the Services after an updated Privacy Policy becomes effective means you accept the changes.

15. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

Hively Health, Inc. d/b/a “Hestia”
Email: team@hellohestia.co
Mailing address: 22861 Medina Lane, Cupertino, CA 95014